Using the Tend Search

Tend’s search feature can help you answer important marketing questions.

Here’s how the search feature works:

Enter the places (referrers) people might have come from into the search field on the contacts page. Here are some examples:

  • Google
  • Twitter
  • Facebook
  • Google Paid
  • Direct

You’ll see a filtered list of everyone who came from each of those referrers.


To get more specific about the types of people you want to look at, you’ll need to group them by segment first.

Here’s how you do it: https://tend.io/docs/creating-segments/

Once you create a segment of people just enter the segment you want to search for. Here are examples.

  • Customers
  • Email subscribers
  • Free trials
  • Premium plan members

Then you can combine the referrers and the segments. Some good examples are:

  • Google + Customers
  • Facebook + Free Trials
  • Twitter + Premium Plan Members

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