“Data is the new oil. It’s valuable, but if unrefined it cannot really be used....data must be broken down, analyzed for it to have value.” - Clive Humby, Mathematician
This very second your business is generating data. A lot of data. Your website and every software application you use is creating data. That data is gold. Black gold, if you will. But it's just laying around not doing anything, like an unemployed hipster. To get value out of that data you need to see it, understand it and put it to work. Good in theory, but not always so easy.
Tend makes it easy to gather and search through your website data. You can push outside data to or from Tend through the API. But if you don't know how to code, you need a developer to do it.
With Tend's Zapier integration you can put that data to work without a developer. Zapier lets you set up your own codeless integrations called “Zaps”. Zaps automatically send your data between Tend and over 1,000 other tools. If you can click on buttons and fill out forms, you can create Zaps.
Here are a few practical examples of things you can do:
See if your marketing efforts are driving results
Zapier templates are pre-defined workflows that are set up and ready to go. Once you have a Zapier account, you can set them live with a few clicks. Here are few templates:
Templates make things easier but you can create any customized Zap you want. Here's an example of how to do that: https://tend.io/docs/creating-a-custom-zap-with-tend
If you have an idea for a custom Zap, just let us know. We are more than happy to help you get it setup.
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